---
tytul: "SEO: articles and case studies"
opis: "SEO, technical SEO and measurable visibility: audits, content built around intent, internal linking and how search engines treat sites after AI Overviews."
adres: https://justidea.agency/en/category/seo/
serwis: "JustIdea Agency"
jezyk: pl
zrodlo: automatyczny odpowiednik strony HTML, generowany przy każdym buildzie
---
Blog topic

# SEO

 Search engine optimisation, technical SEO and visibility you can measure: audits, content built around intent, internal linking and how search engines treat websites now that AI Overviews are here.

 75 articles on this topic

[SEO 24 September 2026  How to Write an About Us Page: A Complete Guide for Businesses Wiktoria Podorska](https://justidea.agency/en/blog/how-to-write-an-about-us-page/)[SEO 24 September 2026  301 Redirect: What It Is, How It Works and When to Use It in SEO Wojciech Wabno](https://justidea.agency/en/blog/301-redirects-guide/)[SEO 5 August 2026  E-commerce Seasonality: How to Plan SEO in Advance Małgorzata Walo](https://justidea.agency/en/blog/ecommerce-seasonality-seo-planning/)[SEO 30 July 2026  Reddit and UGC in Google Search Results: What It Means for Your Content Strategy Małgorzata Walo](https://justidea.agency/en/blog/reddit-and-ugc-in-google-search-results/)[SEO 24 July 2026  Google Discover: What It Is, How It Works and the Latest Discover News Wojciech Wabno](https://justidea.agency/en/blog/what-is-google-discover/)[SEO 29 June 2026  Topic clusters: what they are and how to build them Kalina Mądry](https://justidea.agency/en/blog/topic-clusters-seo-guide/)[SEO 25 June 2026  SemKRK#24 BIG 2026: What the Industry Says About AI, E-commerce and the Future of SEO Wiktoria Władarz](https://justidea.agency/en/blog/semkrk24-big-2026-recap/)[SEO 22 May 2026  AI Trust Signals: What Convinces Agents to Recommend Your Brand? Kalina Mądry](https://justidea.agency/en/blog/ai-trust-signals-what-convinces-ai/)[SEO 18 May 2026  TikTok Shop in Poland: how will it change e-commerce in 2026? Małgorzata Walo](https://justidea.agency/en/blog/tiktok-shop-poland-ecommerce-2026/)[SEO 15 May 2026  Brand Mentions in AI Search: How to Turn Citations Into Real Traffic in 2026 Wiktoria Podorska](https://justidea.agency/en/blog/brand-mentions-ai-search-traffic/)[SEO 30 April 2026  5 GEO Pillars: Brand Visibility in AI Search in 2026 Małgorzata Walo](https://justidea.agency/en/blog/5-geo-pillars-brand-visibility-ai-search/)[SEO 22 April 2026  Content Recycling for AI: How to Refresh Old Articles in 2026? Wiktoria Podorska](https://justidea.agency/en/blog/content-recycling-for-ai-refreshing-old-articles/)[SEO 26 January 2026  FAQ Sections and AI SEO: How to Get Cited by AI Wiktoria Podorska](https://justidea.agency/en/blog/faq-section-seo-ai-citations/)[SEO 23 December 2025  Nano Banana in Gemini: What It Is, How It Works and How to Use It Kalina Mądry](https://justidea.agency/en/blog/nano-banana-gemini-image-editor-guide/)[SEO 22 December 2025  AI vs ML vs DL: How to Use Them at Work? Małgorzata Walo](https://justidea.agency/en/blog/differences-between-ai-ml-and-dl/)[SEO 18 December 2025  How Does AI Support SEO? Wiktoria Podorska](https://justidea.agency/en/blog/how-ai-supports-seo/)[SEO 26 November 2025  Grok AI: Features, Uses and How It Works in Practice Kalina Mądry](https://justidea.agency/en/blog/grok-ai-features-uses-how-it-works/)[SEO 24 November 2025  Ranking of Tools for Measuring AI Search Visibility Wiktoria Podorska](https://justidea.agency/en/blog/best-ai-search-visibility-tools/)[SEO 21 November 2025  5 Best AI Language Models in 2025 You Should Know Małgorzata Walo](https://justidea.agency/en/blog/best-ai-language-models-2025/)[SEO 18 November 2025  What is Perplexity AI? Features and uses Wojciech Wabno](https://justidea.agency/en/blog/what-is-perplexity-ai/)[SEO 7 November 2025  Google AI Mode in Poland: The New Era of Search Małgorzata Walo](https://justidea.agency/en/blog/google-ai-mode-poland-new-era-search/)[SEO 3 November 2025  How to Measure AI Search Visibility and Grow Your Organic Traffic Wiktoria Podorska](https://justidea.agency/en/blog/how-to-measure-ai-search-visibility/)[SEO 30 October 2025  How to Track Traffic from ChatGPT and Other LLMs Łukasz Zontek](https://justidea.agency/en/blog/how-to-track-chatgpt-and-llm-traffic/)[SEO 29 October 2025  Schema.org Structured Data and AI Content Visibility Wojciech Wabno](https://justidea.agency/en/blog/schema-org-structured-data-ai-visibility/)[SEO 22 May 2025  Buying Positive Google Business Profile Reviews Łukasz Zontek](https://justidea.agency/en/blog/buying-google-reviews-is-it-legal/)[SEO 20 May 2025  10 Most Popular Search Engines in 2025: Poland and the World Małgorzata Walo](https://justidea.agency/en/blog/most-popular-search-engines-2025/)[SEO 20 May 2025  What is on-page SEO? Wojciech Wabno](https://justidea.agency/en/blog/what-is-on-page-seo/)[SEO 20 May 2025  Is Infinite Scroll Worth Implementing? An Analysis of Its Impact on SEO and Conversions Katarzyna Koczwara](https://justidea.agency/en/blog/infinite-scroll-and-seo-is-it-worth-it/)[SEO 20 May 2025  Gemini AI: A Complete Guide to the Tool and Its Features Wiktoria Podorska](https://justidea.agency/en/blog/gemini-ai-complete-guide/)[SEO 20 May 2025  How Often Should You Update SEO Content? Wojciech Wabno](https://justidea.agency/en/blog/how-often-update-seo-content/)[SEO 20 May 2025  Topical Relevance: The Secret to an Effective Content Marketing Strategy Łukasz Zontek](https://justidea.agency/en/blog/topical-relevance-content-marketing-strategy/)[SEO 13 May 2025  Technical SEO Audit Łukasz Zontek](https://justidea.agency/en/blog/technical-seo-audit-full-guide/)[SEO 5 May 2025  Does Internal Linking Matter for SEO? Wojciech Wabno](https://justidea.agency/en/blog/internal-linking-seo-guide/)[SEO 28 April 2025  SEO for AI Overview Łukasz Zontek](https://justidea.agency/en/blog/ai-overview-seo-how-to-rank/)[SEO 25 April 2025  JavaScript SEO: A Practical Guide to Optimising Dynamic Pages Łukasz Zontek](https://justidea.agency/en/blog/javascript-seo-guide/)[SEO 21 April 2025  How to effectively rank a website in foreign markets? Łukasz Zontek](https://justidea.agency/en/blog/how-to-do-seo-for-foreign-markets/)[SEO 12 April 2025  How to Rank Your Google Business Profile in 2026 Łukasz Zontek](https://justidea.agency/en/blog/how-to-rank-google-business-profile/)[SEO 2 April 2025  Is Google Business Profile Free? Łukasz Zontek](https://justidea.agency/en/blog/is-google-business-profile-free/)[SEO 2 April 2025  Local SEO for a Physical Shop: How to Rank Online Wiktoria Podorska](https://justidea.agency/en/blog/local-seo-physical-shop/)[SEO 2 April 2025  How to Effectively Increase Your CTR: Practical Tips Katarzyna Koczwara](https://justidea.agency/en/blog/how-to-increase-ctr-in-seo/)[SEO 8 March 2025  How to Generate a Google Reviews Link and Share It with Customers? A Step-by-Step Guide Małgorzata Walo](https://justidea.agency/en/blog/how-to-generate-a-google-reviews-link/)[SEO 17 December 2024  How Does Google Manage Cache During Indexing? Łukasz Zontek](https://justidea.agency/en/blog/how-google-manages-cache-during-crawling/)[SEO 9 September 2024  How to Set Up a Bing Places for Business Profile Małgorzata Walo](https://justidea.agency/en/blog/set-up-bing-places-for-business-profile/)[SEO 4 September 2024  Local SEO or National SEO? Wojciech Wabno](https://justidea.agency/en/blog/local-vs-national-seo/)[SEO 4 September 2024  Black Friday SEO: Optimising Your Online Shop for the Sales Period \[Checklist\] Łukasz Zontek](https://justidea.agency/en/blog/black-friday-seo-checklist-online-shops/)[SEO 29 August 2024  How to Remove Negative Reviews from Google? Małgorzata Walo](https://justidea.agency/en/blog/how-to-remove-negative-google-reviews/)[SEO 29 July 2024  ChatGPT for SEO: How to Use AI in Search Optimisation Łukasz Zontek](https://justidea.agency/en/blog/chatgpt-for-seo/)[SEO 26 July 2024  What Should an SEO Audit Include? Małgorzata Walo](https://justidea.agency/en/blog/what-should-an-seo-audit-include/)[SEO 28 June 2024  How to Choose an SEO Agency: A Practical Guide Małgorzata Walo](https://justidea.agency/en/blog/how-to-choose-an-seo-agency/)[SEO 28 June 2024  Yoast SEO - Setup Guide Łukasz Zontek](https://justidea.agency/en/blog/yoast-seo-setup-guide/)[SEO 30 May 2024  Technical SEO: A Guide to Achieving High Rankings Łukasz Zontek](https://justidea.agency/en/blog/technical-seo-checklist-step-by-step-guide/)[SEO 20 March 2024  Travel Agency SEO Łukasz Zontek](https://justidea.agency/en/blog/travel-agency-seo-guide/)[SEO 20 March 2024  Image SEO for Google Images: Best Practices Julia Kaim](https://justidea.agency/en/blog/image-seo-for-google-images/)[SEO 5 March 2024  Why Isn't Google Indexing My Website? Causes and Solutions Wojciech Wabno](https://justidea.agency/en/blog/how-google-indexing-works/)[SEO 20 February 2024  How to Check Your Google Ranking: Free Tools Julia Kaim](https://justidea.agency/en/blog/how-to-check-your-google-ranking/)[SEO 3 January 2024  PrestaShop SEO: The Complete Guide Wojciech Wabno](https://justidea.agency/en/blog/prestashop-seo-guide/)[SEO 22 December 2023  Long-Tail SEO: Is It Worth Using? Julia Kaim](https://justidea.agency/en/blog/long-tail-seo-is-it-worth-using/)[SEO 4 December 2023  Shoper Store Optimisation and SEO Łukasz Zontek](https://justidea.agency/en/blog/shoper-store-seo-and-optimisation/)[SEO 1 December 2023  WordPress SEO: a complete step-by-step guide Wojciech Wabno](https://justidea.agency/en/blog/wordpress-seo-guide/)[SEO 27 November 2023  How to Check Your Google Reviews? Step-by-Step Guide \[Updated: September 2026\] Julia Kaim](https://justidea.agency/en/blog/how-to-check-your-google-reviews/)[SEO 23 November 2023  WordPress SEO Audit: Why Your Site or Shop Needs One Wojciech Wabno](https://justidea.agency/en/blog/wordpress-seo-audit-guide/)[SEO 10 November 2023  Google Chrome - SEO extensions worth using Łukasz Zontek](https://justidea.agency/en/blog/google-chrome-seo-plugins-extensions/)[SEO 31 October 2023  Link Building for SEO: The Complete Guide Wojciech Wabno](https://justidea.agency/en/blog/link-building-for-seo-complete-guide/)[SEO 31 October 2023  Local SEO: What It Is and How to Use It Julia Kaim](https://justidea.agency/en/blog/local-seo-guide/)[SEO 25 October 2023  Emoji in title tags and meta descriptions. Use emoji in SEO. Łukasz Zontek](https://justidea.agency/en/blog/emoji-in-title-tags-and-meta-descriptions/)[SEO 27 October 2022  Cloudflare Step by Step Jan Wójcicki](https://justidea.agency/en/blog/cloudflare-step-by-step-guide/)[SEO 19 September 2022  Top 10 Most Popular Structured Data Types for SEO Jan Wójcicki](https://justidea.agency/en/blog/top-10-structured-data-types-for-seo/)[SEO 14 September 2022  YouTube Optimisation: How to Upload a Video to YouTube Jan Wójcicki](https://justidea.agency/en/blog/youtube-optimisation-how-to-upload-a-video/)[SEO 2 September 2022  Page Speed: Is It Important and How Do You Improve It? Julia Kaim](https://justidea.agency/en/blog/page-speed-how-to-improve-it/)[SEO 29 June 2022  What Is a Title Tag and How to Use It in 2026 - JustIdea Agency Jakub Rogoziński](https://justidea.agency/en/blog/what-is-a-title-tag/)[SEO 21 January 2022  Content Cannibalization and Duplication: What It Is and How to Prevent It Jan Wójcicki](https://justidea.agency/en/blog/content-cannibalization-and-duplication/)[SEO 21 January 2022  Working with an SEO Agency: What You Should Know and How It Works Jan Wójcicki](https://justidea.agency/en/blog/working-with-an-seo-agency/)[SEO 17 July 2020  How to Write Correct SEO Content for a Website? Jakub Rogoziński](https://justidea.agency/en/blog/how-to-write-seo-content-for-a-website/)[SEO 17 July 2020  Preparing to Write SEO-Optimised Content Jakub Rogoziński](https://justidea.agency/en/blog/preparing-to-write-seo-content/)[SEO 17 July 2020  Product Naming Guidelines for Online Stores Jakub Rogoziński](https://justidea.agency/en/blog/product-naming-guidelines-online-stores/)

Our proof

## SEO: we do this for clients, not just write about it

The same people write the articles on this topic. The ratings below cover the work of the whole agency, not only the authors.

 4.96 / 5

weighted average of 224 reviews across three platforms

[Read the reviews](https://justidea.agency/en/justidea-reviews/)

[![Google](https://justidea.agency/assets/logo-google.svg)

 4.97 / 5

156 reviews on our Google Business Profile](https://www.google.com/search?q=JustIdea+Agency+Krak%C3%B3w+opinie)[![Facebook](https://justidea.agency/assets/logo-facebook.svg)

 5.0 / 5

33 reviews on our Facebook page](https://www.facebook.com/justidea.agency/reviews)[![Clutch](https://justidea.agency/assets/logo-clutch.svg)

 4.9 / 5

35 B2B reviews, each verified in a call with the client](https://clutch.co/profile/justidea-agency)

Statuses awarded by the platforms: PrestaShop Expert ★★★, Google Premier Partner 2025, Meta Business Partner, Microsoft Advertising Elite Partner 2025. [All certificates and awards](https://justidea.agency/en/our-awards/)

Other topics

## The whole blog, topic by topic

[All articles200](https://justidea.agency/en/blog/) [Marketing40](https://justidea.agency/en/category/marketing/)[AI33](https://justidea.agency/en/category/ai/)[Case Studies24](https://justidea.agency/en/case-studies/)[Web Development16](https://justidea.agency/en/category/web-development/)[Google Maps15](https://justidea.agency/en/category/google-maps/)[International SEO5](https://justidea.agency/en/category/international-seo/)[Design3](https://justidea.agency/en/category/design/)[Analytics2](https://justidea.agency/en/category/analytics/)[Online stores2](https://justidea.agency/en/category/online-stores/)

Contact

## A conversation about your numbers: 30 minutes

The call is led by a new business specialist. When we get into the details of an account, the specialist for that channel joins in. We reply within one business day.

A quick review of your tracking and campaignsThree priorities for the next quarterA written summary that stays with you

Before the meeting we review your website, your visibility and what your campaigns show from the outside. We will not open with “so, what does your company do?”.

[4.96 224 reviews](https://justidea.agency/en/justidea-reviews/)

What happens after you send it

01

within 1 business day

### We reply to your email

The reply comes from the same new business specialist who will run the call. No qualification form and no call from an unknown number.

02

this week

### A 30-minute conversation

We go through your numbers and your questions. If it turns out we are not the right fit, we will tell you straight away.
