---
tytul: "Website and Store Design Agency"
opis: "Website and store design agency: wireframes, graphic design, a clickable prototype. Build it with us from €1,230 net, or with anyone else."
adres: https://justidea.agency/en/services/creative-agency/website-and-store-design/
serwis: "JustIdea Agency"
jezyk: pl
zrodlo: automatyczny odpowiednik strony HTML, generowany przy każdym buildzie
---
[Home](https://justidea.agency/en/)/[Services](https://justidea.agency/en/services/)/Website and Store Design

Design

[4.96 224 reviews](https://justidea.agency/en/justidea-reviews/)

# Website and store design agency

We design wireframes, graphic design and a clickable prototype: the full set a developer builds a site from. Build happens with us, your own team, or a contractor you already have. The design stage costs the same in every one of those cases, so you can pick a contractor later.

Book a workshop and design quote See scopes and pricing

**

A design with no build commitment

You get the wireframes and graphic design as a complete set. Who builds them is your call after sign-off, not something you agree at the contract stage.

**

A clickable prototype instead of pictures

You walk through the purchase path yourself before a line of code exists. Reordering steps is then a fix in the design, not in a finished store.

 ![A site wireframe on desktop and on mobile](https://justidea.agency/assets/ill-projekt-serwisu.svg)  ![Figma](https://justidea.agency/assets/znak-figma.svg)  ![Adobe Photoshop](https://justidea.agency/assets/znak-photoshop.svg) 3-8 wks the design stage on its own

Trusted by

 ![LPP](https://justidea.agency/obrazy/lpp-logo-2-b64d3a02.svg)  ![House](https://justidea.agency/obrazy/logo-house-c706eeae.svg)  ![Toyota](https://justidea.agency/obrazy/toyota2-1-63c6570a.webp)  ![Fame MMA](https://justidea.agency/obrazy/fame-ffb4e0d0.webp)  ![Surf Inc.](https://justidea.agency/obrazy/surfinc-91e5b73d.webp)  ![LyoFood](https://justidea.agency/obrazy/lyo-cb899d46.webp)  ![ExpertSender](https://justidea.agency/obrazy/expert-ca00548d.webp)  ![Purinova](https://justidea.agency/obrazy/purinova-217da6ab.webp)  ![Mennica Gdańska](https://justidea.agency/obrazy/mennica-98166c12.webp)  ![Group IB](https://justidea.agency/obrazy/group-ib-b711171e.webp)  ![Smart Kids Planet](https://justidea.agency/obrazy/smart-kids-151311c5.webp)  ![SuperSonic](https://justidea.agency/obrazy/supersonic-a35404fe.webp)  ![Wierzynek](https://justidea.agency/obrazy/wierzynek-1-d027e7cc.webp)  ![RegoBis](https://justidea.agency/obrazy/regobis-a8b446e3.webp)

Technology partners

 ![PrestaShop Expert ★★★](https://justidea.agency/obrazy/prestashop-expert-300x133-bba7abf7.webp)  ![Google Premier Partner](https://justidea.agency/obrazy/google-premier-partner-d0211fa8.svg)  ![Meta Business Partner](https://justidea.agency/obrazy/meta-partner-300x172-8802cc64.webp)

Starting point

## Why is it better to separate design from build?

Design and build are two different skills and two different risks. Ordered together, they get one price and one sign-off, so at the design stage there is nothing distinct to approve.

**

### Fixes after launch cost several times more

Moving a section in a wireframe takes minutes. The same change after launch is a developer's job, testing, and the risk that something nearby stops working.

**

### It is not clear what you are paying for

In a flat quote for the whole job, design is often a by-product of build. A separate stage has its own scope, its own deadline and its own sign-off, so you see what you get.

**

### You already have your own developers

Then you need a design, not a second contractor. We hand over wireframes, graphic design and a prototype in a form your team can build from without us.

**

### The platform decision has not been made yet

A design can be ordered before the technology is chosen. Choosing it first narrows the layout to what that platform can do, before anyone has asked what the site actually needs to do.

Definition

### What does a website and store design agency do?

**Designing a website or store is** a separate service. We settle what should happen on the site and in what order, then give it form: screen layout, a colour and typography system, a clickable prototype. The result is a complete set a site can be built from, whoever builds it. At JustIdea you order this stage on its own or together with the build, and the scope is the same either way.

Paths before screens

We start with what your customer needs to do: buy, send an enquiry, find information. The number of screens follows from that list, not the other way round.

A wireframe with no colour

We settle layout and hierarchy while the conversation is still about content, not shades. It is the cheapest moment to argue about what goes higher up.

Graphic design and the system

Colours, typography and reusable components. We design a system, not single pictures, so you can add further pages later without going back to the designer.

Prototype and mobile version

A clickable layout for phone and desktop. We design the phone version first, because that is where most of the traffic is, not as a variant of the desktop screen.

How we work

## Four stages, and what you sign off at each one

The design stage on its own takes three to eight weeks, depending on the number of views. Each stage ends with something you approve, so the deadline is shared, not just ours.

1.

1

### Workshop and scope

1 week

We settle the site's goals, customer paths and the list of views to design. The quote comes from that list, so you know it before the first line is drawn.

2.

2

### Wireframes

1-3 weeks

Layout and hierarchy with no colour, approved view by view. Your role is one decision per view: what goes higher up and what this screen does not need.

3.

3

### Graphic design

2-4 weeks

Colours, typography and reusable components, for phone and desktop. We also design the screens that never make it into a presentation because they do not look good, and yet happen every day.

4.

4

### Prototype and hand-over

a few days

A clickable prototype and the full set of files for a developer. If we build it, the same set moves straight into work with no extra hand-over; if someone else does, you get it in the same form.

Client reviews

## The average from Google, Facebook and Clutch

A site design gets judged twice: once at the wireframe stage, and again a year in, once it is clear whether it sells. These ratings come from companies that went through both moments with us.

 4.96 / 5

 weighted average of 224 reviews across three platforms. Clients gave them, and each site below links to the profile with the full text of every review.

[Read the reviews](https://justidea.agency/en/justidea-reviews/)

[![Google](https://justidea.agency/assets/logo-google.svg)

 4.97 / 5

156 reviews on our Google Business Profile

See the profile](https://www.google.com/search?q=JustIdea+Agency+Krak%C3%B3w+opinie)[![Facebook](https://justidea.agency/assets/logo-facebook.svg)

 5.0 / 5

33 reviews on our Facebook page

See the profile](https://www.facebook.com/justidea.agency/reviews)[![Clutch](https://justidea.agency/assets/logo-clutch.svg)

 4.9 / 5

35 B2B reviews, each verified in a call with the client

See the profile](https://clutch.co/profile/justidea-agency)

Certificates and partnerships

## What these three partnerships change in a design

We design with knowledge of what the platform will do with the finished layout, and where the traffic that hits it comes from.

### PrestaShop Expert ★★★

PrestaShop, agency programme

The top tier of the agency programme. We design a store knowing the default behaviour of the listing, filters and cart, so the wireframe never ends up with a screen whose build costs more than the whole graphic design stage.

### Google Premier Partner

Google, top tier of the Google Partners programme

We run the campaigns that drive traffic to the sites we design ourselves. So we know where paid traffic stalls, and what raises the cost of acquiring a customer, before the design ever reaches build.

### Meta Business Partner

Meta, partner programme

Traffic from social media arrives on a phone and with half the attention. In the mobile design we shorten the path to the cart instead of adding more sections, and we know that from campaign data, not assumptions.

Doubts before working together

## What we hear before someone orders design alone

### „We will take a ready-made template”

For a simple company site that is often a sound decision, and we say so plainly. A template stops being enough with an unusual purchase path or a configurator: adapting it then costs more than a design from scratch.

### „A developer will design it for us”

Sometimes that works out fine. The risk is that the layout ends up shaped by what is easy to build, not by what needs to happen. On a simple site the difference is small; on a store it shows up in conversion.

### „We already have a design, it just needs building”

Happy to, and we start by reviewing it for buildability. It often lacks empty states, form errors, or a mobile version of the listing, and those need to be drawn before we can quote the build.

### „We want to see a design before signing”

At JustIdea we do not design on spec, and we say so upfront. Instead we show work from the same shelf and walk through the decisions behind it, which says more about how we work than a free wireframe would.

Scope and pricing

## Three ways to order it, and entry prices

 We quote the design stage on its own against the number of views and their states. The figures next to the build variants are entry prices; full packages sit in each category's own pricing.

No build

### Design only

We design sites and stores without building them too: wireframes, graphic design, a prototype and the full set of files for a developer. Build is run by your own team or a contractor of your choice. The quote comes from the list of views drawn up at the workshop and covers all four stages.

Quote after the list of views

-  Workshop and list of views
-  Wireframes approved view by view
-  Graphic design for phone and desktop
-  Clickable prototype and files for a developer

Book a workshop and design quote

Most chosen

### Website with design and build

Design and build of a company or service site in one order and with one final deadline. The entry price covers a landing page; a site with a fully custom design starts higher and is described by the websites category.

from €1,230 net

-  Everything in the design scope
-  Build and testing
-  Analytics set up
-  Training on how to run it

[See website packages](https://justidea.agency/en/services/websites/)

e-commerce

### WooCommerce store with design and build

A fully custom graphic design and store build in one order. On top of the design, this adds the listing, product page, cart and checkout. A PrestaShop store with its own design is quoted individually, and full packages are described by the stores category.

Custom quote

-  Everything in the design scope
-  Store build and integrations
-  Payments and shipping set up
-  Training and hand-over

[See store packages](https://justidea.agency/en/services/e-commerce/)

Boundaries of the service

## Design only, or design with build?

Short answer

Design only makes sense when you have your own developers or contractor and need wireframes, graphic design and a prototype to build from. Design with build fits when you want one party responsible from wireframe to launch, described by the websites and stores categories.

 On your side you need one person who signs off on views. A design agreed by committee stretches the deadline more than the number of screens does.

 ![Design only for a team that will build the site, or design with build under one contractor](https://justidea.agency/assets/ill-warsztat.svg)

### This is the right service

- You have a development team and need a design, not a contractor.
- The platform decision has not been made yet, and the design should inform it.
- You want to see the layout and the path before anyone writes a line of code.

### Start with something else

- You want one contractor from wireframe to launch of a website: that is websites.
- It is about a store with a cart and payments: that is online stores.
- You have a live site and want to know where it loses people: start with a UX audit.

Other services

## Work that usually goes alongside a design

A layout design is one of several decisions usually made in the same quarter. The three most common neighbours have their own pages, with their own scope and their own pricing.

[### Websites

We design and build company sites and B2B services on WordPress or on custom code, once a template stops being enough.

View &rsaquo;](https://justidea.agency/en/services/websites/) [### Online stores

Store design and build on PrestaShop or WooCommerce: choosing a platform, migration with no loss of traffic, ERP integrations.

View &rsaquo;](https://justidea.agency/en/services/e-commerce/) [### UX audit

When a site already runs, we start from the data: session recordings and analytics show exactly which screen people drop off on.

View &rsaquo;](https://justidea.agency/en/services/marketing-agency/ux-audit/)

FAQ

## Questions that come up before ordering a design

**### Can I order design only and have someone else build it?**

Yes, and with us that is a separate service, not an exception. You get wireframes, graphic design, a clickable prototype and the full set of files for a developer, and build runs with your own team or a contractor of your choice. The design stage price does not depend on whether you order the build with us afterwards.

**### How much does it cost to design a website?**

We quote the design stage on its own against the number of views, because a landing page and a store with twelve templates represent several times the work. If you order design together with build, sites start from €1,230 net, and stores with a fully custom design are quoted individually. Full packages are described by the websites and stores categories.

**### How long does a website or store design take?**

The design stage on its own usually takes three to eight weeks. Where in that range you land depends on the number of views, and whether you stay within it depends on how fast wireframes get approved on your side.

**### What is the difference between a wireframe and a graphic design?**

A wireframe sets the layout and hierarchy with no colour, so the conversation is about content and order, not shades. Graphic design layers a visual system on top: colours, typography and components. We keep these stages separate, because arguing over what goes higher up is many times cheaper at the wireframe stage than after launch.

**### Do you design for mobile too?**

Yes, and we start there rather than treating it as a variant. On most sites mobile traffic is over half, and on stores it is often the majority. A design built first for a large screen ends up compromised in exactly the place with the most people.

**### What exactly does the developer receive?**

A clickable prototype, source files with components, a colour and typography system, and a description of the states people usually forget about: an empty list, a form error, loading, long names. That last part is what separates a build-ready design from a set of pretty screens.

**### Does redesigning an existing site make sense without an audit?**

Rarely, which is why for an existing site we start with a UX audit, not a design. Session recordings and analytics data show where people get stuck, and that is a cheaper, more reliable brief than the team's own impressions. Without it, a redesign usually just carries the old barriers into new visuals.

## Pricing, screen states, platform and remote work

**

### Why we quote against the number of views

A website and store design agency sells a designer's time, and that scales with the number of screens and states, not with the size of your company or its industry. A landing page with five sections and a store with a listing, filters, product page, cart and checkout are two different undertakings. That is why the first question at the workshop is how many views, not what your budget is.

**

### The states designs most often leave out

An empty cart, no search results, a payment error, a very long product name, a missing photo. These happen every day on a live site, and get left out of designs because they do not look good in a presentation. A developer still has to design them then, just without a designer and without your sign-off.

**

### Design and choosing a platform

Wireframes show how much a platform does by default and how much needs to be added, so the design stage often decides what to build on. The reverse order costs you when the platform you have already chosen cannot do what is already sitting in the approved design.

**

### Website design in Krakow and remotely

JustIdea's office is in Krakow, and that is where we run the workshop that opens the design, but we work with companies across Poland. Wireframe reviews run remotely, because a specific view is discussed on screen, not on a printout, so distance does not add to the timeline.

## Let's start with the list of views

On the first call we note down what the site has to do and how many screens that means. The quote comes from that list, and sometimes so does the answer that you do not need a new design at all.

 ![A written list of site views, with progress marked, from which a wireframe for desktop and mobile is built](https://justidea.agency/assets/ill-projektowanie-stron-i-sklepow-internetowych-widoki.svg)

Book a workshop and design quote First consultation, free and with no obligation

Book a workshop and design quote

Contact

## A conversation about your numbers: 30 minutes

The call is led by a new business specialist. When we get into the details of an account, the specialist for that channel joins in. We reply within one business day.

A quick review of your tracking and campaignsThree priorities for the next quarterA written summary that stays with you

Before the meeting we review your website, your visibility and what your campaigns show from the outside. We will not open with “so, what does your company do?”.

[4.96 224 reviews](https://justidea.agency/en/justidea-reviews/)

What happens after you send it

01

within 1 business day

### We reply to your email

The reply comes from the same new business specialist who will run the call. No qualification form and no call from an unknown number.

02

this week

### A 30-minute conversation

We go through your numbers and your questions. If it turns out we are not the right fit, we will tell you straight away.
