What we build

Websites

Company websites and B2B platforms on WordPress or custom builds, with design, audits and speed optimisation.

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What we run

SEO

Visibility in Google and in language models. One team looks after search, your business profile and what ChatGPT and Gemini say about your brand.

Search engine optimisation →

What we run

Advertising and campaigns

Campaigns judged on net profit after returns and cost of goods, not on the ROAS in the ad platform. Creative is made in-house, so it never waits for a third supplier.

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What we run

Analytics and data

Measurement first, decisions second. Ad, store and warehouse data in one place, so a budget conversation takes fifteen minutes, not three meetings.

Web analytics for e-commerce →
Home/Services/Websites//WordPress websites

WordPress websites for companies

A WordPress website is enough for most companies, and that is the biggest strength of this CMS: the panel goes to your team, not to the agency. We set up plugins, updates and hosting so that freedom outlasts the first year.

The WordPress content panel with a list of pages, language versions and tracking ready before launch WordPress 6-14 weeks a typical company website project
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Where we start

Why does nobody in the company want to touch this site?

None of these three reasons are WordPress's own fault. All three grew out of how the site was built, so the next build can avoid them.

Thirty plugins and a fear of updating

Every update is a gamble, so nobody runs one. After a year the site sits on versions with publicly known gaps.

A site built from blocks that nobody can change

A page builder lets you rearrange anything, so over time everyone rearranges it their own way. After two years nobody touches the layout any more, because nobody knows what will break.

Content changes go through a ticket to the agency

There is a panel, but nobody knows where anything sits. The team stops updating the site, and the offer stays a year out of date.

Definition

What a WordPress website is: CMS, look and function

A WordPress website is a site built on the most popular CMS, a content management system that gives your team a panel to work in without help. WordPress itself is just the engine. What decides whether a site can be kept up for five years is the rest: how many plugins it has, the quality of the hosting, and whether the layout was designed or pieced together from ready-made blocks.

Sources: WordPress documentation · Core Web Vitals in Google's documentation

A panel for your team

You add content, photos and pages without waiting in a developer's queue. The template stays untouched, so the site looks the same after a month and after a year.

Upkeep instead of patching

Few plugins, and updates rolled out to a copy of the site first, never straight to production. That is what WordPress security actually rests on, not another plugin.

Ready for search

Heading structure, structured data and a sitemap go in at build time, not before the first campaign.

Scope

What we do: design, build and integrations

  • ✓ Workshop and content map: which views get built, and what a visitor on each one should do
  • ✓ Design of the views, signed off one by one before coding starts
  • ✓ Build on WordPress with a panel your team can work in without a developer
  • ✓ Forms, consents and a cookie banner connected to tracking from day one
  • ✓ Language versions, when the site needs them, together with the switcher and hreflang tags
  • ✓ Heading structure, structured data and a sitemap built for search
  • ✓ Team training on the panel and documentation you can still use in a year

What we build it on

WordPress 6.x Block editor or ACF, depending on the project GA4 and Google Tag Manager A consent banner compliant with Google's consent mode Hosting matched to the site's traffic
Step by step

Four stages of a build: from workshop to your hosting

We do not disappear for two months with a note that we are working on it. Every stage ends with something for you to sign off: a sitemap, a view design or a working site.

  1. 1

    Workshop and content map

    1-2 weeks

    We work out who should land on the site, what they should leave with, and which views that requires. We come out with a sitemap and copy for the key sections.

  2. 2

    Design

    2-4 weeks

    The home page comes first, since it sets the standard for the rest. The other views go for sign-off in batches, with feedback collected in one thread, not scattered across emails.

  3. 3

    Build on WordPress

    3-6 weeks

    Coding the views, the panel, forms, consents, language versions and tracking. We build in modules, without a page builder, so it stays maintainable.

  4. 4

    Handover and care

    ongoing work

    Team training on the panel, documentation, and moving the site to your hosting. Then updates and further work, if you want to leave that with us.

Boundaries of this service

When WordPress is enough, and when custom code takes over

Short answer

WordPress is enough as long as the site presents an offer, runs a blog and collects enquiries, and ready plugins can cover its needs. Custom code starts where the site has to run a process: a login, a configurator, a document workflow. We take Astro when a panel is not needed and speed is what matters.

We talk about WordPress's drawbacks before signing: plugins, updates and security need care that we quote separately. The site is yours, together with access, and care is a choice, not a condition.

A panel for a team publishing daily, against a static site and a site running its own process

This is the right service

  • Your team publishes regularly and wants a panel without a developer.
  • The site has an offer, a blog and forms, with no process of its own.
  • The budget should go to content and campaigns, not to keeping code running.

Start with something else

  • Speed and citability in AI models matter most: that is Astro websites.
  • The site needs a login, a configurator or a workflow: that is a custom web solution.
  • You have a WordPress site and it is slow: that is speed optimisation.
Other services

What stands next to a WordPress website

The first two are a different route to the same site: with no panel, or with custom code. The third is about a site you already have that just runs too slowly.

Astro websites

Websites built in Astro: full HTML in the first server response, with no panel to look after and no plugins to keep updated.

View ›

Custom web solutions

A dedicated website with features no plugin can build: calculators, client portals, document workflows, integrations.

View ›

Speed optimisation

Measured against PageSpeed Insights and Core Web Vitals: we show what is slowing your WordPress site down, and fix the load time.

View ›
After handover

What your team does itself, and what comes back to us

WordPress's biggest strength is also where it is easiest to hurt yourself: the panel lets you do more than someone with no code knowledge probably should. We set this boundary at handover and write it into the documentation.

On your side: content and pages

Posts, pages, text changes, photos, downloadable documents, contact forms. We also prepare a set of ready-made blocks for this, so a new page is built from pieces, not from a blank editor.

On your side: menu and content layout

Menu order, assigning posts to categories, featured content on the home page. These are editorial decisions, and there is no reason for them to go through the agency.

Comes back to us: plugins and updates

Installing plugins on your own is the most common cause of failure on a WordPress site. We roll updates out to a copy first, then to production, and that is the part you pay for in care.

Comes back to us: new content types

A new post type, a new block, a template change or an integration with an outside system. That needs a ticket and a quote, because it is a change in the code, not in the content.

€80

Hourly rate for work on the WordPress side

€80

Cheapest ongoing care package for a site, per month

2

Months' notice on care, counted to the end of the month

The other side of the coin

The drawbacks of WordPress we mention before signing

WordPress runs under about a third of the websites on the internet. That is where both its strength and every one of its problems come from: the more identical installs there are, the more ready-made plugins exist, but also the more ready-made attacks.

“It is free, but the site is not”

The licence costs nothing, and that is where the free part ends. You pay for hosting, the domain, paid plugins and a theme, and mostly for the work that makes the site fit your company rather than a demo template.

“There is a plugin for everything, and that is the problem”

Every plugin is someone else's code, with its own update schedule and its own approach to security. A site with forty plugins is slow and fragile, and a failure usually starts with the one nobody remembers any more. We install as many as needed and add none that are not.

“Popularity attracts attacks”

Since so many sites run the same system, it pays to search them automatically for known holes. An unpatched WordPress site can be taken over within a few weeks. That is why care is not an add-on to the offer, but work someone has to do: us, or your team.

“Freedom to edit can turn into a problem”

A team can change anything, and sometimes changes too much, pulling apart a layout that was actually designed. We solve this with a set of ready-made blocks and limited permissions, so the freedom applies to the content, not the construction of the site.

Client reviews

Everyone offers WordPress websites, not everyone has the reviews

This is the most crowded market in our whole price list: you can get a WordPress quote from a freelancer, from an agency and from a neighbour's cousin, at prices that have little in common with each other. Before you sign anything, one thing tells them apart: a public record of delivered projects. Ours consists of the ratings clients have left on Google, Facebook and Clutch.

4.96 / 5

weighted average of 224 reviews across three platforms. Clients gave them, and each site links to the profile with the full text of every review.

Read the reviews
“
Responsiveness, an understanding of our needs and taking the initiative are what let us call our joint project a success.
Magda SkórskaDigital Marketing, LPP / House
“
They were always one step ahead of the competition, optimizing campaigns in real time.
Katarzyna LenartowiczE-Commerce Manager, VANDA NOVAK • Clutch 5.0★
“
Their responsiveness and strategic approach made them a reliable and results-driven partner.
Andrzej SteckiCEO, BookingHost • Clutch 5.0★
Certifications and partnerships

No manufacturer badge for WordPress, but a ranking built on reviews

Automattic does not hand out a status we could wave around here, so we show what can actually be checked: a ranking of WordPress developers, and the status of the tools this site runs on after launch.

Top WordPress Developers Poland 2024

Clutch, WordPress developer ranking

A ranking of WordPress developers in Poland. Clutch verifies every review with a call to its author, so this placement is based on delivered sites, not a submission to a directory.

Google Premier Partner

Google, top tier of the Google Partners programme

A site your own team manages changes every week, and tracking has to survive that. The status gives us support on Google's side when setting up events, so a report does not fall apart after the first content edit.

HubSpot Certified Partner

HubSpot, certified team partnership

A WordPress form by default just ends in an email that gets lost in an inbox. The team's certification covers connecting that form to a CRM, and what happens to the enquiry afterwards.

Doubts before working together

Four things we hear about WordPress

Each one has a grain of truth, so we do not wave it away with a promise that it will not happen here.

“WordPress is full of holes”

It is the plugins and old PHP versions that tend to be, not the core itself. On sites run by JustIdea we keep plugins to the essentials, test updates on a copy first, and take a backup before every change. That closes off most real-world attack scenarios.

“We'll just do it ourselves on a ready-made theme”

Sometimes that is the right call, especially for a single page with an offer. The difference shows up on a site that is meant to grow: a ready theme carries the code for every feature it has, including the ones you never use, and it shows in the speed.

“We have a WordPress site, it just runs slowly”

Then we start with measurement, not a rebuild. Speed optimisation is a separate service and is often enough. We suggest a new site only once the problem sits in the structure, not the configuration.

“Wouldn't Webflow be better?”

For a single marketing page, it sometimes is, and faster too. For a site with several pages, language versions and several people working in the panel, WordPress wins on running cost, and because you are not paying a subscription just for the ability to edit.

FAQ

WordPress websites: questions before you decide

How much does a WordPress website cost?

From €1,230 for a landing page, and a company site with a custom design is quoted individually. The quote goes up with more views, more language versions and how much content we write for you. An hour of work after launch costs €80 net, ongoing care starts at €80 net a month, and a build takes from six to fourteen weeks.

Is WordPress safe for a company?

It is, as long as someone updates it. The risk does not come from WordPress itself, but from abandoned plugins and old PHP versions. That is why we keep the plugin count to the essentials, put the site on hosting with a current PHP version, and offer care afterwards where we test updates on a staging copy before they go live.

How many plugins will my site have?

As many as it genuinely needs, usually a dozen or so, not dozens. Every plugin is code someone has to maintain, and a possible security hole. We write features specific to your company ourselves, because then we know exactly what they do and can update them together with the rest of the site.

Will I be able to add pages myself?

Yes. The panel lets you change text and images and add pages from ready-made layouts. It will not let you rearrange sections or change the template structure, and that is deliberate: the layout keeps the site consistent, and the freedom to move everything usually ends with a site nobody wants to show anyone.

How is WordPress different from a custom build?

WordPress gives you a ready CMS with a panel and a plugin ecosystem, so for a typical company site it is cheaper and faster. We take a custom build when the site has to run a process: a calculator, a client portal, or an integration no plugin can handle safely through every update.

WordPress websites: pricing, hosting and domain before a quote

How much a WordPress website costs

WordPress websites for companies start with us from €1,230 net for a landing page, and a company site with its own design is quoted individually, rising with the number of designed views, language versions and integrations. The biggest part of the cost is not WordPress itself, but the design and the work on content, since those decide whether the site answers a client's questions. A ready theme lowers the quote, but usually raises the cost of every change that follows.

Security, updates and hosting

WordPress runs a huge share of the internet, so it is also the most common target for automated attacks. In practice four things matter: an up-to-date core, few plugins from trusted authors, backups before every change, and hosting that keeps up with the site's traffic. We roll updates out to a copy first, since that is where they most often break the look of a site, at the worst possible moment.

When WordPress is not the right choice

When the site has to run a process rather than present content: a configurator with hundreds of variants, a portal for trade partners, a document workflow. It can be done on WordPress, but it ends in a stack of plugins nobody wants to maintain. We suggest a custom build instead, and say so at the first meeting, not after the contract is signed.

Start with a conversation, not a ten-page brief

We go through your sales process and tell you what scope makes sense for your budget. If fixing your current site is enough, you will hear that straight away.

Instead of a ten-page brief, an hour-long call ends with an agreed website scope
Book a workshop and website quote The call is free, we prepare the quote after the workshop
Contact

A conversation about your numbers: 30 minutes

The call is led by a new business specialist. When we get into the details of an account, the specialist for that channel joins in. We reply within one business day.

A quick review of your tracking and campaignsThree priorities for the next quarterA written summary that stays with you

Before the meeting we review your website, your visibility and what your campaigns show from the outside. We will not open with “so, what does your company do?”.

Our rating: 4.96 out of 5, 224 reviews on Google, Facebook and Clutch
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01
within 1 business day

We reply to your email

The reply comes from the same new business specialist who will run the call. No qualification form and no call from an unknown number.

02
this week

A 30-minute conversation

We go through your numbers and your questions. If it turns out we are not the right fit, we will tell you straight away.