What we build

Websites

Company websites and B2B platforms on WordPress or custom builds, with design, audits and speed optimisation.

Website development →

What we run

SEO

Visibility in Google and in language models. One team looks after search, your business profile and what ChatGPT and Gemini say about your brand.

Search engine optimisation →

What we run

Advertising and campaigns

Campaigns judged on net profit after returns and cost of goods, not on the ROAS in the ad platform. Creative is made in-house, so it never waits for a third supplier.

Digital marketing agency →

What we run

Analytics and data

Measurement first, decisions second. Ad, store and warehouse data in one place, so a budget conversation takes fifteen minutes, not three meetings.

Web analytics for e-commerce →
Małgorzata Walo
Blog author

Małgorzata Walo

Team Leader SEO

Leads the SEO team at JustIdea. On the blog she writes about visibility in Google and AI tools in a specialist's work: from managing business profile reviews, through overviews of the search engines used in Poland, to video generators. She oversees SEO projects for e-commerce and B2B clients.

21 articles SEO LinkedIn JustIdea team
Body of work

Articles by Małgorzata Walo

SEO 5 August 2026 E-commerce Seasonality: How to Plan SEO in Advance SEO 30 July 2026 Reddit and UGC in Google Search Results: What It Means for Your Content Strategy SEO 18 May 2026 TikTok Shop in Poland: how will it change e-commerce in 2026? SEO 30 April 2026 5 GEO Pillars: Brand Visibility in AI Search in 2026 Case Studies 21 April 2026 +35% Top 3 Rankings for an IVF Clinic [Case Study] AI 3 March 2026 Lyria 3 by Google: A Revolution in AI Music Creation AI 3 February 2026 Top 7 Best AI Video Generation Tools AI 28 January 2026 Discover Midjourney: How to Create AI Images? SEO 22 December 2025 AI vs ML vs DL: How to Use Them at Work? SEO 21 November 2025 5 Best AI Language Models in 2025 You Should Know SEO 7 November 2025 Google AI Mode in Poland: The New Era of Search Case Studies 9 June 2025 SEO with Care: Artvimed's Google Maps Success ⟶ Case Study Case Studies 23 May 2025 SEO with Empathy: Far-Med on Google Maps [Case Study] SEO 20 May 2025 10 Most Popular Search Engines in 2025: Poland and the World AI 16 April 2025 How to Create a Ghibli-Style Image and a Viral Doll in ChatGPT SEO 8 March 2025 How to Generate a Google Reviews Link and Share It with Customers? A Step-by-Step Guide Marketing 26 February 2025 Google Starts New Series of Articles on the Robots.txt File SEO 9 September 2024 How to Set Up a Bing Places for Business Profile SEO 29 August 2024 How to Remove Negative Reviews from Google? SEO 26 July 2024 What Should an SEO Audit Include? SEO 28 June 2024 How to Choose an SEO Agency: A Practical Guide
There is a company behind this byline

Małgorzata Walo writes about the work they do on client projects

The ratings below cover the whole agency, not a single author. Clients gave them on Google, Facebook and Clutch.

4.96 / 5
weighted average of 224 reviews across three platforms
Read the reviews

Statuses awarded by the platforms: PrestaShop Expert ★★★, Google Premier Partner 2025, Meta Business Partner, Microsoft Advertising Elite Partner 2025. All certificates and awards

What they write about

Topics

SEO75 AI33 Case Studies24 Google Maps15
Contact

A conversation about your numbers: 30 minutes

The call is led by a new business specialist. When we get into the details of an account, the specialist for that channel joins in. We reply within one business day.

A quick review of your tracking and campaignsThree priorities for the next quarterA written summary that stays with you

Before the meeting we review your website, your visibility and what your campaigns show from the outside. We will not open with “so, what does your company do?”.

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